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BlackBerryToday > News > Mobile App Sales Trend Multimedia Mobile App Sales Trend Multimedia
By James Alan Miller
MP3 and music players; DVD/video converters and viewers; and ringtone managers topped the best seller lists for each of the major platforms. Top titles included Ring Tone Megaplex for BlackBerry, Ringo Pro for Palm OS, Pocket-DVD Studio for Windows Mobile Pocket PC and SmartMovie for Symbian OS. Three of the top ten searches - MP3/music, 'ringtones, DVD/Video - were for multimedia applications as well. No matter what type of software people bought, they were willing to pay more for it last year as well. Handango reported the average selling price for content rose from $16.96 in 2004 to $20.03 in 2005, with each category of software seeing an overall increase in average selling price. Because the wireless market changes so rapidly, only four 'handhelds' from 2004 - the Palm Treo 600/650, O2 XDA, Sony Ericsson P900/P910 and Palm Tungsten T Series - made last year's top ten list. The top new models in 2005 were, not surprisingly, Motorola's uber-hot RAZR V3, as well as RIM's BlackBerry 7100 Series and BlackBerry 7250/7290. RIM was the top-selling PDA vendor last year, according to Gartner. Handango's BlackBerry catalog increased by 462 applications, up 67 percent from 2004. Document Management was the top category, accounting for 17 percent of all sales.
Top BlackBerry Apps: With no platform update in sight, until PalmSource announced a concrete new Linux OS this week at 3GSM, Palm developers were left dangling in the wind last year, and it showed. Although they uploaded 2,125 new applications to Handango in 2005, that number dropped dramatically by 89 percent from the year before.
Top Palm OS Apps: Windows Mobile gets split into two categories, Pocket PCs and smartphones. Although both are used in handsets, Windows Smartphones don't have touch screens and Pocket PC Phones often, though not always, have QWERTY thumb-keyboards nowadays. Windows Mobile is expected to take over the smartphone category from Symbian by the end of the decade.
Top Pocket PC Apps:
Top Windows Smartphone Apps: According to Handango, Symbian OS device users showed the most interest in multimedia content. It is likely because those types of handsets are popular in Europe and Asia where 3G services, which support multimedia the best, are the most mature. Almost ten percent of the Symbian best sellers list was multimedia titles, which accounted for eight percent of all Symbian OS sales, the highest across all platforms.
Top Symbian Apps: Related Links:
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